No, they can then really move mountains and that's a really powerful process. And now it doesn't have to be people who are desperate either. And this is where I'm starting to get really excited at the moment because I'm starting to see people who. Don't necessarily have a problem, but they know they want to level up, or they know that you want to make some marginal gains a bit like a sports person, they need to coach just because they want to increase their time by not point nought 0.1% or do you know what I mean?

[00:00:32] So it's very tiny little tweaks. So yeah, hypnotherapy is very versatile and it can help. With a wide range of, disorders and problems ranging from suicide or to, I need some tweaks please,

[00:00:48] Chris O'Hare: [00:00:48] I'm Chris. I had your quick Quincy let's see. I'm from businesses, family startups consult the province have won awards, but in this show, we talk to them, entrepreneurs and experts to help you understand key concepts for your business, and only three quick wins that you could take away and apply to your business today.

[00:01:06] And every week where we find out about the entrepreneur themselves and diving into a different. Very important topic, but this week we're talking about a topic that I would like to highlight. It's very important for entrepreneurs to get a grasp on and that's mental illness, a mental performance. And let me just highlight why this is important.

[00:01:29] Entrepreneurs are twice as likely to suffer from depression, psychiatric hospitalization, and suicidal thoughts. The three times more likely to suffer from substance abuse and 10 times more likely to suffer from bipolar disorder. And that was stats like these, the least I could do is help break down the barrier to allow fellow entrepreneurs to talk.

[00:01:53] Business is hard offering requiring long hours and lonely days. And entrepreneurs absorb an incredible amount of stress. And you will already have heard about mindfulness, which is one tool in the battle against mental illness, but there is another hypnotherapy. So this episode, my hypnotherapist, deputy Tate has kindly agreed to help us understand how we can hack our brains and give us the mental resilience to succeed.

[00:02:24] Dipti has been featured in the media, including the BBC and this morning, talking about having a therapy. And even if you don't feel like you're getting value from this episode, please do me the kindness of sharing this episode with someone that might need it. Because you never know where they might be going through.

[00:02:43] So here we go. Dip the tape. Thanks for coming on this show. Dipti firstly, tell me the last thing that you read or watched, or did that left an impression on you? It could be a Netflix series, a funny video, or a book that you read.

[00:03:00] Dipti Tait: [00:03:00] The book that I read that left, the best impression on me is actually a book called Businesses Personal by Penny Power.

[00:03:07]I'm actually reading a few more books at the moment, but that one actually, when you're saying left and impression, that left an impression. Do you want me to tell you why

[00:03:20]Chris O'Hare: [00:03:20] a hundred percent got me? Great. I want to know.

[00:03:23]Dipti Tait: [00:03:23] Okay. Because Penny Power is interesting. There were a whole kind of family Power family going on and I don't know about you, but yeah, I don't know about you, but sometimes in business you can feel a little bit like, especially when you're an entrepreneur, you feel like a little bit lost and you think that you're all on your own and no one understands you. And actually you can't really be nice cause you're just going to get stamped all over and you just need to go up that ladder and be all like, where's my six figures.

[00:03:56] Anyway, I'm not like that at all. I'm like the opposite. But this book gave me permission to be me in business and I read it and I literally started crying like probably from night, the fourth chapter on words. And I just kept crying, but in a, Oh, Oh, wow. Someone understands me kind of way. And I just felt oh, it felt just by reading her book, I felt seen, I felt heard, I felt understood. And I felt the, yeah, I can do this business thing. And the total business is personal, really resonated with me.

[00:04:39] Chris O'Hare: [00:04:39] Okay. That's really important. I felt as an entrepreneur that you had to be a little bit ruthless to get speed, to succeed.

[00:04:49] Maybe that's just the way the media has portrayed being an entrepreneur, the long hours the lack of social life the hardness to the entrepreneurs themselves. And I guess I try to be like that because I thought that's what was required to be an entrepreneur, but there's so many different facets of entrepreneurial-ism.

[00:05:13] And I think that's very important for people to understand is that being an entrepreneur can be one route, but it also could be lots of different routes that suits you and your life and how you're feeling at that moment in your life. And you can be an entrepreneur when you're inside and all the company as well.

[00:05:32] So you don't necessarily have to be. Rufus inside another company could support that company. You can be innovative in that company and help that company grow. And I think that's really important is that you give and not expect to receive when it comes to being a good person on this earth because there's too many takers, there's too many takers on this world. I'm going to have to read this book. I'm going to have to speak to Penny Power. She's going to have to influence my thing. 

[00:06:02] Dipti Tait: [00:06:02] There's. The whole of them, the whole family once you start digging, you go on, call it, then it has her husband Thomas, and he really sees you.

[00:06:11] He really hears you. He really asks the right questions. And I think I don't have the mum and dad anymore. So I feel like I needed. Business mum and dad, and my mum and dad we're traditional kind of people. And they were like you have to go get a good job in a company, a kind of a respected company.

[00:06:31]That's kinda my measure of success of you. So they were really happy when I got a job at the BBC, because that was like, okay, That will do, although they were a bit like, what is this media thing? Why are you not a dentist or a doctor or an accountant, so they didn't really understand creativity.

[00:06:51]And I think I've come from a background of, yeah, I'm the black sheep in my family leave. Now my family have no idea what I do. I've been doing it for 10 years and they're like, Oh yeah, she just does this weird thing, but she does all right, but I don't know what she does. And so I have had all of that cultural stuff going on, as well as societal stuff.

[00:07:15]I would never have. Interestingly enough, I'd never have called myself an entrepreneur. In fact, I don't even know what the definition of entrepreneur is. I think I know what it is, but I've never looked it up in the dictionary. I would just call myself somebody who doesn't want to be bossed about by someone else and somebody who wants to be a full agent of their own life.

[00:07:40] Someone who wants to manage their own time. I. I like make making decisions quickly and I'm effective. And I don't want to ask somebody else for permission to do something that I think is right. So there were lots of values, actually that for me running my own business really high.

[00:08:02]In fact, I think they say this don't they, after a little while you were a bit on unemployable because you're so used to doing everything yourself. Taking full ownership and control and  Even with the bad times, you have to own up to them, and go, yeah. Okay. There was no one else to blame here.

[00:08:21] I did that or I made that happen and maybe that wasn't the right thing to do, but you always learn from stuff like that

[00:08:30] Chris O'Hare: [00:08:30] a hundred percent while she was speaking, I was just doodling the definition of being an entrepreneur, just because I know what my definition is. But I wanted to know what  the dictionary's definition was.

[00:08:41] And it's a person who sets up a business or businesses, chlorella taking on financial risks in the hope of profit.

[00:08:51] So it's not as outlandish as you think it is for me, it was about, creating some massive venture and being outlandish or outgoing and getting out the, but yeah, it's as simple as you create a business in the hope of making a profit.

[00:09:07]Dipti Tait: [00:09:07] But that's an interesting way of talking about it. You What did you say about financial risk? What does it say

[00:09:13]Chris O'Hare: [00:09:13] taking on financial risks in the hope of profit?

[00:09:17] Dipti Tait: [00:09:17] That's a really negative way of talking about an entrepreneur. It's almost yeah. Let's just say to all entrepreneurs, the, they are taking a hit already before they even start.

[00:09:30] It's not very positive. It's not very solution focused. That's actually very good. Negative. And problem-focused, if I was a wannabe entrepreneur and I hadn't really considered it yet. And then I looked that up, I'd get worried. I'd be like, Oh, we don't want to take financial risks in the hope of profit.

[00:09:50] That's really, that's not really what I want to be doing, so I probably would get put off. Reading that statement. So it's interesting. Isn't it? How society sees it or how the dictionary sees it. It's a definite Yeah, no, they're not celebrating it. Are they?

[00:10:10] Chris O'Hare: [00:10:10] I think it depends on where you're from as well.

[00:10:11]So in America they are very much so bright being an entrepreneur, but in the UK it's seen as potentially you've got too much ego and there's too much pride there and they don't celebrate each other's success. And I think that's work. Creating a support network around you is really important, but we'll come to all of that later in the podcast.

[00:10:33] But I want to know why you're a black sheep in the family.  I'll want to hear in your own words, what you do and what your business.

[00:10:41] Dipti Tait: [00:10:41] So I am a hypnotherapist and even in today's modern world, not many people understand what that means. Hypnotherapist under grief author. Now the grief author is the site.

[00:10:54] Thing that I do that just basically came to me rather than me coming to it. And that was because my parents both passed away. So then I helped myself by writing a book for me. And then when you write a book for yourself, you write a book for others. And then now I'm writing my second book, but my main business is hypnotherapy.

[00:11:16] Hypnotherapy is an interesting one because. Yeah, it's quite new. It's innovative. It's standing on the edge of a boundary. We've had hypnotherapy around, hundreds and hundreds of years. But Oh, sorry. We've had hypnosis around for hundreds and hundreds of years. But hypnosis and therapy combined is relatively a new concept.

[00:11:40] When I say new it stores the last, I don't know, 50 years or so. So it's basically using hypnosis as a form of therapy. So you've got the stage hypnosis, which is a form of entertainment. And then you've got hypnotherapy, which is therapy. And using that kind of world in a therapeutic way and a coaching way.

[00:12:05] Okay.

[00:12:06] Chris O'Hare: [00:12:06] That's very interesting. And. You have all these other products that you do as well at the moment. Do you want to talk us about your products that you also do?

[00:12:16] Dipti Tait: [00:12:16] So do you mean my audios and courses and that sort of thing?

[00:12:21] Chris O'Hare: [00:12:21] You're very much a well-rounded. Entrepreneur is a great kind of entrepreneur.

[00:12:26] We don't focus on one RA you're basically really emphasizing that you can offer support in many different levels and you're taking the sales funnel to the extreme and I love what you do, and I've seen your social media and I've seen the way you structure your business.

[00:12:43] So tell us a bit about your products. 

[00:12:46] Dipti Tait: [00:12:46] Don't know why, but I have an issue with the word sales funnel. So I call it a sales slide. So if you think about, for an, a slide, you sit in at the top and is anything here or should I go down? And you're like I've climbed up the steps and I'm sitting at the top and then I might as well go down.

[00:13:04] And once you start sliding down the slide, you're there, so I like to call it a slight funnel. Seems a bit restrictive to me. So if I'm taking the slide as an analogy there are steps up. You got to go, Oh, look, there's a slide. I want to get on that slide. And then I want to slide down and you know that the sliding down bits, the fun bit, but you've got to take the steps up first to then slide down.

[00:13:29] So with therapy and with hypnotherapy. People have to know that there's a problem. They have to realize it. Some things not quite right in their life. They maybe have hit a brick wall. They've tried loads of things. Hypnotherapy is never usually the first port of call unless somebody really heard of me or has been referred.

[00:13:51] But usually they've also tried something different, before they've tried. Medication or CBT at the doctor's or maybe counseling maybe that's not worked out for them and they're literally at their, their kind of wits end. People usually who come to me are, they say things like I've tried everything I'm desperate.

[00:14:11] I don't know what to do now. So yeah. I have a lot of. A variety of people who were either desperate or suicidal. Even people who are just lost, I'm lost. I don't know. I don't know the way I'm sitting in the dark. So that's where they have. Like where they are initially.

[00:14:35] And then the steps up the slide are just like very gentle nudges up to boost them in a way to give them some information about themselves. And, if you think about someone who is really rock bottom well, so is their confidence. So is their self worth, so is their self-belief so is their self-value.

[00:14:55] All of this is rock bottom. Their sleep is rubbish,  they're not sleeping well. So they're trying to run their life on very low resources, literally no battery life left in them. So actually it's just a very gradual process of building people up again. And then actually.

[00:15:15] Once they get to a certain point, they then start to see a bigger picture of their life and, they can then really move mountains and that's a really powerful process. And now it doesn't have to be people who are desperate either. And this is where I'm starting to get really excited at the moment because I'm starting to see people who.

[00:15:36] Don't necessarily have a problem, but they know they want to level up, or they know that you want to make some marginal gains a bit like a sports person, they need to coach just because they want to increase their time by not point nought 0.1% or do you know what I mean?

[00:15:53] So it's very tiny little tweaks. So yeah, hypnotherapy is very versatile and it can help. With a wide range of, disorders and problems ranging from suicidal to, I need some tweaks please, so product-wise, I realized that working with me might not be somebody's price point. So I've set my business up where people can come in for free.

[00:16:22]Via YouTube. So loads and loads of maybe 200 and something YouTube videos now. So they can watch those all for free. And then if they want to come in at a low entry price, they can get an audio and that's about 11 pounds or something. It's a seven day course. So I've made sure that whoever needs my help can get it.

[00:16:40]It's not just for people who can afford to, buy one to ones with me. So that's why I did that. So I then can spend my time with the people who are willing to pay for my time,  because actually I did spend a long time before. Giving my way or giving my time away for free, because I thought that was what you need to do when you're a nice person, and then I realized actually that was a bad boundary. So I thought, how can I still give my time away for free? But it doesn't take my time. Obviously I had to invest in all of that stuff in the background. So once I've done that now I know if people say I can't afford you, I can send them over there.

[00:17:24]Chris O'Hare: [00:17:24] It's about building authority as well within that, or that trust maybe authority is not the best word for this. But it's about building that trust that you are going to be the person that can help them with the particular issue.  And I think that's really important that you do that in layers.

[00:17:39] Okay. Like most things in life is those touch points building that up. And then when they feel like they can. Tell you the problems and because most of these things, they wouldn't tell a living soul. Other than,  the person that's going to be listening to them. Help them solve that.

[00:17:58] And so to do that, you've got to build that level of trust. And I think the way you do that is very well done in terms of  your your products and your materials. And I think that's really nice and it's come from a place of love as well, where you've You thought about people's different price points and what they can afford, and that actually they can still get your help, even though you're busy or they can't quite afford you just yet.

[00:18:23]So that's a nice way of looking at it. So I think actually there's a lot of entrepreneurs. They do feel that way. So coming from that little of angle, then as an entrepreneur, what drives you? What gets you out of bed in the morning to crack on with the day?

[00:18:40] Dipti Tait: [00:18:40] Yeah, that's a really good question.

[00:18:42] And isn't about what I do. It's why I do it, sets the why. I genuinely believe that everybody has powerful and unique and wonderful resources within themselves. That they might not even know they're they have them. And because maybe they grew up in an environment that was damaging or that they didn't have motivational people around them, cheerleading them along their life.

[00:19:13]They just didn't. Have that message. And so maybe they grow up with these kinds of damaged views of themselves or okay. Might not have to be that deep, but it could also be just, someone's got imposter syndrome, think, Oh, why me?  Why am I why am I going to write a book about this?

[00:19:32] Because there were about, I don't know, 400 books about this already. So why am I any different or why should I become a. Oh, whatever hairdresser, because there are millions of hairdressers around. So it's not about the thing, it's about why you do the thing. And that's how people connect to you. Cause they always buy into your why.

[00:19:54]And they. If you can share why you do something, you will then share, you're passionate about it. You will share your deep love of that thing. And that's what people buy into. I think why do I go to get my like why do I go to get my product from over here when there's three or four over here is because I've probably connected with that person.

[00:20:18] Cause she smiled at me. It's as simple as that, so if we're in a market place, I'm just hesitating because I don't remember going to a market for a long time, but I remember those days when we used to have like things that we did outside and the outside world. I'm trying to remember one of those days.

[00:20:37] So I remember in Cirencester when I used to live there, there was this outdoor market and there were like a few little people had made like stuff like that. It'd be like handmade products or soaps, or, like just picture frames or I don't know, just stuff. It was like a Christmas market.

[00:20:55] And I was just like walking around the market thinking, or don't really want any of this stuff. Anyway, and all the market still holders. One of them was like on their iPad, looking on their iPad and just like distracted. One of them was talking to their friend who was with them cause they were together.

[00:21:16] And then one of them was standing on their own looking utterly bored. And then one of them was standing there going, would you like a free sample? Do you want to smell this? And. And I was like, Oh yeah. And she engaged with me. She looked at me, she said, would you like to just try this free sample?

[00:21:35] And then we had a little chat. I didn't even want that stuff. And I bought about three or four of them and, and actually all of the four other people were doing very similar things. Oh, it was a candle. That was it. It was candles. Do you want to smell these? Yeah, I wrote like we've got aroma therapy candles, and this woman was making a candle.

[00:21:55] That woman was making a BS back thing. And, but yeah, it was the woman who asked, who just engaged me and looked at me and saw me that got my money basically.

[00:22:06]Chris O'Hare: [00:22:06] So why do you get out of the bed in the morning? What is it that you get out of it?

[00:22:12] Dipti Tait: [00:22:12] I feel that there are so many unseen and unheard people on this planet and the more people I can see, I can hear, I can engage with the better really that's what lifts me out of any docs based out of any.

[00:22:32] Feeling of fear or why should I be doing this?  It's the people that I connect with on a daily basis that really charge my batteries.

[00:22:45]Chris O'Hare: [00:22:45] I got that a hundred percent and I guess you're feeding off that people's. Helping people, giving them love, giving them energy, seeing them grow like a mentor.

[00:22:56] And you get your pride from that as well. I can imagine. So I think that's really important. I want to what a place of love as well, right? That, that, that comes from. Whereas a lot of entrepreneurs, they go I want to just. Made money and I want to be financially secure. I don't care how that comes about what, that's not all entrepreneurs, but I'm sure there's quite a few that are all like that.

[00:23:16]And so it's quite refreshing to hear that, there's a, there's an, your angle to it and you're giving a new lease of life to the word entrepreneur we know the definition is, but let's talk about your expert topic and that's How to hack the brain, which I'm sure all the listeners are really Interested to hear w what is it that they can do to hack the brain, but we've covered hypnotherapy in some sense.

[00:23:45] Is there anything in terms of the definition, is there anything you'd like to add that, to that definition of hypnotherapy and like the difference between hypnosis and hypnotherapy?

[00:23:56]Dipti Tait: [00:23:56] Yes. So hypnosis, SIS and hypnotherapy are the same really, but hypnosis as in onstage, is that what you mean?

[00:24:05] Like entertainment purposes hypnosis is really meant for entertainment. Whereas hypnosis for therapy is meant for therapy. So hypnosis basically. Hypnos just comes from the Greek good meaning sleep and yeah. Hypnosis is just a form of asleep system. Now you go into this system. Every time you go to sleep at night and also in the daytime because you go into REM it's called REM rapid eye movement, which is basically also known as dreaming and trance.

[00:24:39] So Trent. Dreaming and Ram basically all the same brain state. And we go into obviously dream at night. We also go into daydream in the day, when you're a bit absent over there and that's your, that's you going into a daydream? And the reason why the brain has to do this every day.

[00:24:58]10 minutes or so is because it's processing information, especially nowadays with all this information coming at us from all different angles, we just an overload of information. Our brain has to go into this kind of processing state where it's filing away, sorting through data, figuring things out, It's doing that all the time.

[00:25:23] And at night we go into a massive REM state and that's where the brain is doing all of that. Basically. Defragging like a computer word. And if it didn't do that at night, you would wake up completely imagine you've got like a a hard drive. We have a very small amount of space on it, and then you try to use it again the next day, fill it all up again, and then you try to use it the next day.

[00:25:49] Fill it all up again. Eventually computer says, no,  at night is basically creating more space so you can fill up the hard drive again. So that's basically what hypnosis is doing in an active process of that. The thing that we already do anyway.

[00:26:06]Chris O'Hare: [00:26:06] So that's really interesting.

[00:26:07] And so people have had the word subconscious mind and how it's Is where the habits are. Oh, that's where the stored or that's. What happens in terms of breaking habits is that we have to program our subconscious mind. Can you just give us an understanding of what the subconscious mind is?

[00:26:25] Dipti Tait: [00:26:25] Yeah. So habits are, if you think about habit, if you're doing a habit, you don't really think about it. That's the point of a habit. It just is a habit. You don't really have to engage with it. It just, you just do it automatically on autopilot and that's coming from the subconscious. So if you think about, it's got, we've got to have loads of habits because if we had to consciously think about everything we were doing every moment of every.

[00:26:52] Every minute of the day, our brain would be exhausted. If I was sitting on the chair now, if you have to think about, okay, how do we stand up? Let me just put my foot down and then my other foot down. And let me just engage my core. You don't have to think about all of this stuff.

[00:27:10] You just stand up. If you're driving a car, you don't re unless you're a brand new learner driver, then you really do have to think about it because it hasn't become a habit yet. But if you're doing the things that you do a lot of the time, you can't really think about them too much because it would just waste so much brain energy.

[00:27:27] So that's why a lot of the time, all of our. Things that we do on repeat, become habitual, and then they get coded into the subconscious mind. Just things that you just do. And that's why, when you're trying to break a habit, it's really hard because you've got to pull it out of your subconscious mind, whatever it is and put it into your conscious mind.

[00:27:49] So you think about it. So as soon as you stop. The habit, it becomes a choice, but that's the process in itself. You can't just take it out of your subconscious and plunk it into a conscious it's more of an extraction process.

[00:28:07] Chris O'Hare: [00:28:07] That makes a lot of sense the way you describe it and to think about like even driving where you drive and you go and you're changing gears and you're doing all the things that you normally do checking the mirrors and you don't think about the you're doing it.

[00:28:20] And sometimes I've had a moment where I've done things where. I haven't even remembered that I've done something. And it's because I've done it on autopilot or it could be also the for me, like when I'm reading a book I'm reading, so my eyes are looking at this book, but I'm not thinking about what.

[00:28:40] What's actually the meaning behind that, because I need the conscious mind to create the meaning words, but my eyes are reading each word and saying each word in my mind, but I'm not creating any meaning from that. And so that's really important too, to understand that and that. So how does hypnotherapy break though?

[00:29:02] Those habits? What does it do with some co conscious? That means that you can break them.

[00:29:08] Dipti Tait: [00:29:08] So there are two parts of hypnosis and hypnotherapy sessions, especially with our motto, which is solution focused Techna therapy. So the solution focused part is the coaching part where I will ask the right question.

[00:29:20] So that's your conscious mind speaking to me, I'll ask you questions, you will consciously answer them. And then in the hypnosis part, that's when you get to lie down. You go into the trance state, which is Ram. And that is where your subconscious is taking the conscious stuff that we've just spoken about and applying into that part of the brain.

[00:29:44] So that's why you need the two together. And that's why I think solution-focused hypnotherapy is genius because traditional forms of hypnotherapy won't have the coaching part. They'll just be like lie down. Yeah. I will tell you that you think chocolate tastes like. Bleep, and then you will get better and you won't eat chocolate anymore.

[00:30:10] I think that's taking away somebody's power really, because it's not helping them make a choice in the decision. It's saying I'll do it for you. Families, you don't really have to do very much. And that doesn't last long because after a while the brain kind of catches up with that suggestion and goes hang on.

[00:30:30] This doesn't taste like bleep. This is nice. So I'll go back to it again so that regressional, we call it regressional hypnotherapy or when the hypnotherapists takes over and takes control. That's where those sorts of That's like a stage thing,  Oh really, if you just act like an astronaut on the stage and after a while it wears off, because it's not sensible for the brain to do that for the rest of its life, cause you know, you're not an astronaut, right? So eventually it will wear off in a way. You'll snap out of it and it won't be a lasting effect. So the part of coaching where your subconscious is also listening, but your conscious is also active. Then your subconscious takes on. So it's like a mutual agreement with your subconscious and conscious mind to take on these suggestions because you're the one that wants them.

[00:31:23] So nobody can put any suggestions inside your mind unless you've asked for them or you've agreed to them. And you've given permission for that to happen.

[00:31:36] Chris O'Hare: [00:31:36] So what'd you say. Hypnotherapy, almost like a hack in comparison to normal therapy or do they share two different spaces? It does. Does hypnotherapy mean you can get results quicker, more effectively, more efficiently than something like a normal therapy session?

[00:31:54] Dipti Tait: [00:31:54] Yeah, hypnotherapy is definitely a hack into maximizing your mind into focus, productivity, efficiency. I use it every day without fail and I get a lot of. Bleep done my day and I'm completely calm all the time. I've got two boys. I'm a single mum. I've run a house, everything spotless. I do everything in my business, apart from the website and the accounts, but everything.

[00:32:27] Why. Do all the creative stuff. I do all the admin. I do all the management. I do all the bookings and the scheduling and actually the work itself. I do all my posts. I write all my blogs. I make all my videos. I edit all my videos. I make all my audios. I added all my audios and I do it all with a massive smile on my face because I have hypnotherapy with myself every night.

[00:32:52] So I've learned how to hack my brain and get the most out of it. And it's powerful stuff. It really is.

[00:33:01] Chris O'Hare: [00:33:01] It sounds fantastic. So you've obviously piqued people's interest in terms of hypnotherapy and how they can do that. And we'll cover that after, but why is it so important for entrepreneurs?

[00:33:15] What is it about entrepreneurs? Because knowing my life, there's a lot of Busy-ness is a word that I use a lot, I'm busy inside my business dizziness and. That creates a lot of stress, I'm working long hours. And essentially it can be quite lonely in some respects because you're distancing yourself from your friends and your family.

[00:33:40] Not so much an issue at the moment, because there's a lot of productive people at the moment. But then on the opposite side, where. People are not necessarily getting the breaks. They need that rest and relaxation. So maybe there isn't, but why do you think entrepreneurs need a hypnotherapy?

[00:34:02] Dipti Tait: [00:34:02] As you say, there's a lot of loneliness in the world of being an entrepreneur or a self employed person, you might only see your own cat, every day. With that loneliness. That feeling of loneliness or aloneness can come feelings of, maybe self-doubt insecurity lack of motivations, the de-motivation, which then, the negative spiral will then continue into lack of focus.

[00:34:33] And then. Negative self-talk then lack of sleep. So all of this, like you can see how it very quickly can go from here to room all the way down. So actually if you're able to support your own mind and think about the brain as. The, as the engine of the show, your brain is driving everything.

[00:34:54] You're thinking drives how you feel and how you feel drives how you behave, whether you move forward with something, whether you retract and retreat away. So either you are going with it or you're fearful and saying, Oh God, no, that's not for me. And then after you're behaving you're then. Experiencing right.

[00:35:14] Because whatever you behave you've experienced. So your behavior really does have a powerful impact on. Your impact on life. So if you have agency of how you think, and that's basically what hypnosis hacks into your mind and helps you think properly, think smart, eat, think creatively, you get into all sorts of different parts of your brain.

[00:35:41] And I can get a bit technical if you want me to, but I know that you don't really want me to, make it sound Can you ever sell it? No, I'd love it. I'm a scientist myself. So yeah, go get that. Okay. So we've got three parts of the brain that I've really loved to talk about. So there's the reticular activating system, which is a bundle of nerves at the back of the brain.

[00:36:02] That's like a filtration system. So think of like up the fluffy end, we call it law of attraction. And at the scientific end, we call it reticular activating system. So law of attraction is based on intention, thinking about what you want and thinking about what you want to see in your life. And actually that's setting a like a filter to the back of your mind saying I want to see I'm buying a, I'm buying a car and I want to see white Teslas. And then suddenly when you're driving around, you'll just keep spotting white Teslas, not because suddenly there's a load of white Teslas around.

[00:36:39] It's just that you've set your, and you've set your reticular activating system to filter out that for you and you'll notice it. And then there is another part of the brain called. Which is at the front, the left prefrontal cortex. That's the part of the brain that looks at the world in a big picture way, but also is able to imagine a potential scenario.

[00:37:03] So it's like your miracle picture, what you want to achieve, your big goal, your vision, your purpose, your mission, your goal, whatever is you call it. So that's that part of the brain active. And then there's the. The little PA inside the brain on her desk, my PA's a woman she's really efficient and she's got her lovely desk and she is the go between, between the kind of.

[00:37:29] Emotional mind and the intellectual mind, and she's called the anterior cingulate cortex hub. So it's easy to say P so what she does is she kind of filters between the noisy part of the brain and the very expanded, quiet part of the brain. And so when you've got all three of those systems working efficiently, and that's what happens when you're in a trance state, You can nail life, that's the heart and yeah, I really that's what gets me out of bed in the morning because I know how powerful it is, but in a positive way and how you can really do some amazing.

[00:38:10] Things inside your brain. And of course the brain is a chemistry set, right? So it's constantly releasing chemicals. So the chemicals that we need to be on top of things on fire, like above our, above our station, on our game, whatever we call it, all of this stuff we need. Dopamine, we need serotonin and weed oxytocin, but we need it finely balanced, too much.

[00:38:34] Dopamine can mean that you're going into the ego testicle part of your head, where you are the best. And you've got that God complex going on too much serotonin. Oh my God. Everyone's just lovely. I'm just going to be overly kind and I'm loved up. And then too much oxytocin. It's like you bond too quickly with people and to maybe.

[00:38:57]Needy and clingy. So you've got to get. All of those three, just balanced, once they're balanced. And that's what hypnotherapy does for the endocrine system. It gets the balance, for those three hormones or neuro-transmitters then everything else that comes from the stress part of the brain, which is adrenaline and cortisol and histamine, or begin to reduce.

[00:39:18] So you switch on the PA you switch on the sympathetic parasympathetic nervous system, which is the. Relaxed part of your brain, you switch off the sympathetic nervous system, which is the fight flight freeze.

[00:39:34] Chris O'Hare: [00:39:34] Amazing. You've taught me so much in that few minutes of describing of how the brain works in terms of hypnotherapy and how you can.

[00:39:45]Balance out the golden triangle of hormones.  That's that's, I'm not gonna forget that definition. The golden triangle, if dopamine oxytocin and serotonin very important. So I really appreciate that. So in terms of Entrepreneurs do many entrepreneurs use hypnotherapy?

[00:40:06]Is it widely publicized that they use these tricks and hacks to get the most out of their performance? And if there's resistance,

[00:40:15]Dipti Tait: [00:40:15] I don't know. I can talk about the one entrepreneur I'm working with at the moment. Please do. And that's you and you, That's you asking you that question really of what have you got out of it really?

[00:40:29] So it's best coming from you?

[00:40:32]Chris O'Hare: [00:40:32]  Got out of it. So for me, it's a feeling of knowingness that when I get up out of bed in the morning I have a certainty to my direction. I don't let little thoughts get in the way. I also don't feel. So overwhelmed with stress stresses from things that normally I could feel stress from.

[00:41:00] The main thing for me is that I pause and I take time to think about things rather than letting the emotion overwhelm me in terms of what's happening at that current point in time. And  I'm always from a scientific. Stand point. So everything I do, I look at it from a logical side and when emotions get involved, I then don't understand how to handle that because my logic is off.

[00:41:28] Like I don't know why I feel the way I do or how I feel the way I do. So for me, it's about building up that fire in my belly to crack through the day, even when I don't want to, or even when I don't feel. Like it's something that should be done or just not that infused about, so for me, that's why I use hypnotherapy.

[00:41:53]And I think hypnosis in general has always intrigued me ever since watching people on stage like Darren Brown. I find that's very interesting. The brain can be manipulated in that way. And I quite like the fats that cause I'm a big fan of hacks and quick wins. Hence why we're on the poke cost quick win C.

[00:42:18] Think that's really important for me that I feel like I'm getting the most value out of my time to take a problem and solve it in as quickly quick, as way as possible that you can do so that, that's why for me, that's what I get value from it. But do you feel like there's a resistance out there to, to talking about hypnotherapy?

[00:42:41] Do you feel like,

[00:42:42]Dipti Tait: [00:42:42] I just know, I don't think there's a resistance. I think there's just, it's not widely commonly known off yet. It's Is that there was education out there. So you know, the education you will have got, like you just said was stage show, and it'd be interesting to tell you how that works as well.

[00:43:01] But also before I do that, I want to just go back to what you just said about. Your emotions. So you're very logical, but then you've got these emotions and sometimes you didn't know what to do with the emotions, but what it sounds like hypnotherapy has helped you do is turn your emotions into fuel. So you've not thought, Oh, I don't really want this emotion.

[00:43:22] I'm just going to go and shop it over there. And hopefully it won't come and get me. You've actually gone. No, I'm going to use this and I'm going to convert it and I'm going to utilize it and help me move forward with it, and that's really powerful, and that's how you can turn things like,  dunno know, like anger into a real, you can channel it really well and, set up some kind of like March about something, because you're angry about something, so you create awareness with that anger. Emotions can be really turned around in a positive way. And that's really what we want to be doing with all of our emotions, rather than allowing our emotions to hack us. And that's often what happens, isn't it. We get hacked by our own emotional mind.

[00:44:09] Chris O'Hare: [00:44:09] I want to come back to the point of why there's a lack of education out there in terms of hypnotherapy. Watch the nights.

[00:44:20] Dipti Tait: [00:44:20] I think it's something that people have to try for themselves in order to experience it and understand it. And then they have to get over the belief system that they're not in control that someone else is in control of their mind and God knows what's going to happen.

[00:44:37]So then it comes back circles back to the whole point that we were making earlier about rapport and trust. Usually people will come to me and say, Oh, I've had hypnotherapy before it hasn't worked. So I'm not really sure why I'm here. And then I say to them why are you here? Because if it hasn't worked, what's brought you to me.

[00:44:58] And they said, Oh my sister recommended you. So there is already a little nugget of. Referral, which is a trustworthy source of referral. So then they're like, okay, I trust my sister. So my sister wouldn't say this to me. If I, if she didn't think it was good for me. So then at that point, it's up to me to maintain that trust and maintain that rapport.

[00:45:21] And in fact, not just maintain it. Amplify it and that's probably where my skill lies. I've never not been able to hypnotize anybody yet. I've been doing this for nearly 10 years. Even the most skeptical people, I will still know exactly what to say. And at some points I have even sucked some of my clients, so I'm happy to do that because I'm not here to prove anything.

[00:45:47] I'm not here to. Give everyone evidence. I know what it does. I know how good it is, and actually, if someone doesn't hear that passion in my voice or in my energy, then they're not the right fit for me either. So I don't want to work with anyone who isn't the right fit for me. And that wouldn't be fair on them or me.

[00:46:07]But let's quickly go back to what. It's the difference between the stage show and why does that work? Because otherwise we might forget and people might be thinking, I want to know, I just have to put a caveat in, it might burst your bubble. So if you don't really want to have that bubble burst, stop listening now because it's get the magician giving away his trick.

[00:46:30]Basically they do loads and loads of suggestibility tests before people sit down in their chairs. And then we'll do random things like it. It was started way before the actual event. It will start with how they make their purchase of the tickets, what time they did it, there'll just be loads of.

[00:46:52] Of stuff going on in the background where they go first, do they get ice cream first? Do they queue up here? Do they, when they're told to queue up over here and go up this staircase, will they go up this staircase? Or will they just go with the flow? Because they don't need to be told what to do. So there's loads and loads of.

[00:47:11] Funneling going on before, and then there'll be a situation where they get guided to over here. There isn't a seat system, by the way, there's no people don't have. Tickets to a seat. So this is what happens. They get guided over there and it would just be like these people who follow the sheep will basically go over here and the people who just go and do their own thing, go over here.

[00:47:40] Then there'll be real sheep or like proper sheep people. And they're called in a technical terms, not sheeple terms. They're called somnambulists. I saw an ambulance type of personality, where literally you say jump, they say how high, they want to find those people. And there's a 10% 10 between 10 and 20% of the population are Somnambulist.

[00:48:06] So if you've got a crowd of 200 people, 10 to 20 of them will be Somnambulist, you only need. Five or six on the stage. So then you'll find all this on ambulance. You'll put them all in rows B to C over here, the hypnotist on the stage will know this is my son. I'm blessed. So he will pick from there.

[00:48:30] And he, yeah. And that's how it's done. It's not, it looks random. It's really not random.

[00:48:37] Chris O'Hare: [00:48:37] So there's a system and a science to it. Yeah. That's what I love. That's what I wanna hear. I wanna hear  that they are almost manipulated. I think that's a really bad word to use, but I would say

[00:48:49] Dipti Tait: [00:48:49] heavily influenced heavily in that's a good one.

[00:48:53] Chris O'Hare: [00:48:53] Yeah. For me I've seen where they would put pictures on posters on the walls when they come in or the colors they use or. I think Darren Brown goes into some details of how he does it, but you've gone into a whole new thing, which I haven't even heard of. So that's amazing. So an ambulance unbelief?

[00:49:14] Yes. Great. So I'm going to I'm going to Google that after this podcast and I'm going to have a good read. But in terms of how entrepreneurs can get started with programming their mind What would you recommend? They get started?  How would they go about doing this?

[00:49:32] Dipti Tait: [00:49:32] I think it would be quite a fun way to start with either just trying an audio, even there's one that I've got this really fun, and that is, I reckon would appeal to the entrepreneur market. And it's called, I think I've given you this one. Is it the attract abundance one? Did you try that one? And yeah. Do you feel like that one's quite a good entry. Point for someone to just see what it's all about.

[00:49:57]Chris O'Hare: [00:49:57] We'll take it. It'll take them off guard. That's fine.

[00:50:01]Dipti Tait: [00:50:01] Okay. Is that a good thing?

[00:50:03] Chris O'Hare: [00:50:03] I think so. I think you've got to break down some barriers.

[00:50:07]Dipti Tait: [00:50:07] Yeah. And it's a pattern interruption. And also like for example, when people come for sessions with me, we don't have the session one where they lie down and do all of that because.

[00:50:17] That's not going to work. They have to meet me. I have to explain it properly. We have to establish some kind of system of rapport and trust, and then they go off and listen to my audio. So they're doing all of that work in the background. And then when they get to session two, it's almost like their brain goes, Oh yeah.

[00:50:36] Okay. We're here. We're again. And I start talking because they've heard my voice over the week, their brains going, Oh yeah. Okay. We're doing this again off we go. And then every time you go into that, The session. So week three, week, four week five, your brain goes, Oh yeah, I'm doing this again. Oh yeah, I do this.

[00:50:52] Oh, I can do this. Oh, I do this easily. Or I'm there already, so it's this lovely transition from, I didn't know how to do this and now I'm an expert and that's it. It's fascinating.

[00:51:07] Chris O'Hare: [00:51:07] Okay. And so beyond the tape, what else would you recommend people entrepreneurs do to hack their minds?

[00:51:15] Dipti Tait: [00:51:15] So thinking about your thoughts really, and recognizing that you are the thinker of your thoughts. So once you know that it's quite a simple A mantra, really? I am thinking this thought right now. And if I want to, if you ask yourself, is this thought useful? Am I liking this thought? And if it's something that is useful, fine, carry on thinking it.

[00:51:43] If it's not then saying can I change it? And then there'll be a part of your brain saying. No, I want to wallow or I want to stay in this place or whatever it is, and then there'll be another part going well, no, I don't really so really focused on the part that doesn't want to be in that state.

[00:52:03] And then ask that part of the brain. It's like having a bit of a dialogue in start your own mind, ask that part of your brain. What would be a better feeling thought, And then maybe change the thought a little bit or change the language around the thought. It's like coding, it's, our brain is a programmable device.

[00:52:22]And so if we've got a little bit of bad code in there, all sorts of things can go wrong. So it's just finding a good programmer, and that's what hypnotherapy does for you. It reprograms your mind with. Better code. You're more efficient, you're more focused. You're faster thinking you're able to get stuff done, but you're happy and you're not.

[00:52:44] Yeah, you're okay. You might have stress in your life, but it doesn't convert into anxiety. It gets converted into fuel and fire in your belly, like you said, makes a lot of sense.

[00:52:56]Chris O'Hare: [00:52:56] So let's talk about your top three quick wins for programming the mind what's. The biggest hacks that you can recommend that gives you the biggest results with minimal effort.

[00:53:11] Dipti Tait: [00:53:11] So the biggest results with minimal effort is understanding that you are. In control of your mind that nobody out there controls you. And actually it's like having an antivirus software instilled inside your mind, really. And imagine that you are installing that type of software in. So any kind of I don't want to use it, the word virus, cause we know what that means.

[00:53:38] Nine sort of day and age, any Infiltration, you've got agency over and you've decided no, I'm not going to have that happen to me. So imagine that you've got this antivirus software in your head, that's one hack and then see what changes. Maybe the second one is. Really sleep. Sleep is number one priority.

[00:54:04] If you're not sleeping properly, you're not emptying your stress bucket in your mind. You're not clearing your cache. You're waking up in the morning with a really full up, Your storage is still full up and then you try to add more and it's got, of course you're going to get computer says no, by the end of the week, or even by the end of the day.

[00:54:22] So make sure you're sleeping properly. And if you don't know how to do that, talk to someone who can help with that. So sleep is a massive brain hack. And I think thinking about language, like computer programming language has its own language. Other languages from other countries have their own language.

[00:54:45] And we have also got a brain language as in self-talk, what do we tell ourselves? What language do we use about ourselves? What is that conversation that's happening all day, every day, inside our mind? How can we listen to that language and help ourselves with it? So turning negative language into positive language or.

[00:55:08]I can't do this too. What if I can, let's see, let's try. And it's just turning the problematic language into solution focused language.

[00:55:17] Chris O'Hare: [00:55:17] That's amazing quick Windsor. I think people are going to get a lot of value from those. So thank you for sharing those tips. So if people are going to learn more about hypnotherapy what resources are available and where can you find them?

[00:55:30] Dipti Tait: [00:55:30] Loads and loads, but I would suggest look at solution-focused hypnotherapy because that's where you've blended the coaching with the therapy with the hypnosis. So I would always look for information around solution-focused hypnotherapy. And as I said, I've got loads of information on my website, as well as on my YouTube channel.

[00:55:51]Which is Dipti the hypnotherapist there's loads of info there. And my YouTube channel. I'm not my YouTube channel, my blog as well. And that's on my website, which cheers. My name, diptitate.com

[00:56:05] Chris O'Hare: [00:56:05] . I was going to say, and how can people get hold of you if they want to contact you? But obviously there's YouTube and there's your website.

[00:56:12] Where else can they go?

[00:56:14] Dipti Tait: [00:56:14] Yeah, I think you just put Dipti and hypnotherapy into Google now  https://diptitait.com/. And I think I come up. That's quite good. And social media anywhere on social media, are you dip into therapy on Twitter and Instagram and I'm on club house. Yeah, you can find me on clubhouse too. No therapy there as well.

[00:56:40] Chris O'Hare: [00:56:40] Oh, thank you for your time. Dipti I really appreciate this. And I think people are going to get a lot of value from learning about hypnotherapy. And like you said, it's very much an education piece. Of where you need to get out the, and tell people that this exists and mental health has really come to the fall, especially since COVID 19.

[00:57:01] This was quite close to my heart to do this podcast with you. So I could do my bets and help other entrepreneurs deal with the mental health.

[00:57:12] Dipti Tait: [00:57:12] And that's really lovely. And that. A lot of people are lonely, not just, not just entrepreneurs are lonely people, aren't they?

[00:57:21] Because they do things on their own a lot of the time. And it's just about thinking about you are not alone. There's always someone to talk to out there and that's really nice to know, even if you don't take up on it, you know that there is someone there and that's always quite reassuring.

[00:57:38] Isn't it?

[00:57:39] Chris O'Hare: [00:57:39] Definitely. Thank you.

[00:57:41]Dipti Tait: [00:57:41] Thank you so much, Chris.

[00:57:53] Chris O'Hare: [00:57:53] What a powerful episode and one of the most important ones I've done, if this helps just one person, that's a job well done for me. But I really liked the science angle too. And how your brain gets out of balance, including that iconic golden triangle of hormones, but 50 tights, quick wins are quick, win.

[00:58:19] Number one, understanding you're in control of your own mind. And no one out there controls you quick win number two sleep, make sure you're sleeping properly. And if you can't get someone to tell you how. Quit. Number three, torch yourself with kindness and turn that negative language. It's a positive language.

[00:58:47] Please share these quick wins with your network. You never know how it might impact someone's life, but what was your favorite bit of the show? You can tell me I'm clubhouse live because we created a room called quick winners. So make sure you give me a clubhouse polo to know when I'm live. You can also tell me on LinkedIn, Facebook, Twitter, Instagram, Tik, TOK, or YouTube, where you can find me with digital.

[00:59:16] I remember there was several other podcasts available to listen in this podcast, but she can find an Apple podcast, Spotify and YouTube. And while you're the, I'll be so grateful if you can subscribe and write a review, but until next time, I'm your quick Quincy finding out.

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