CASE STUDY – Allectra was founded in Germany in 2002, England in 2003 and now offices in France and Italy. Allectra’s customers include universities, major synchrotrons and High Technology companies such as Cern and Nasa.
Allectra approached HARE.digital to provide them with a much needed digital refresh. One of which was software to enable them to monitor their production between all their continental factories and with which they could also selectively retail their products online. They also required a website to showcase these numerous hi tech products. They requested a new brand image that complemented their established logo. The branding we created for them was to be carried through into all their advertising material. Which included the website, leaflets on line advertising and event stands and posters.
For company images and products
Allectra wanted their own font in all their print designs.
ITC Avant Garde Gothic Pro Extra Light
ITC Avant Garde Gothic Pro
DL, Trifold, A6, A5, A4
It is a powerful showcase for their brand and products
Their WordPress website is multi device friendly
They wanted Animated Gifs for adverts to attract attention on industry websites
They take up just a small area but cover a multitude of products
We created several event banners
Including framed posters to adorn their factory entrance
Allectra Limited showcased in major Parliamentary Review
September 2017: Allectra shares best practice alongside Prime Minister Theresa May in The 2016/2017 Parliamentary Review.
Pictured right: Former Deputy Prime Minister Nick Clegg, Nicole Peli, Allectra Managing Director Mario Peli and journalist Julia Hartley-Brewer at the Gala event at Parliament.
Established by former minister The Rt Hon David Curry in 2010, The Parliamentary Review’s September release is now a key fixture in the political calendar.
Allectra features alongside the Prime Minister and a small number of outstanding organisations in a document that looks back on the year in industry and Westminster. The main aim of the Review is to showcase best practice as a learning tool to the public and private sector.