Allectra was founded in Germany in 2002 and then in England in 2003 and now with offices in France and Italy have customers which include universities, major synchrotrons and High Technology companies such as Cern and Nasa.
Allectra needed software to enable them to monitor their production between all their continental factories and with which they could also selectively retail their products online. They also required a website to showcase these numerous hi tech products. They requested a new brand image that complemented their established logo. The theme we created for them was to be carried through into all their advertising material. Which included the website, leaflets on line advertising and event stands and posters.
For company images and products
Allectra stipulated that they had a preferred font to be used in all their print design and this instruction was carried where possible on all printed goods.
ITC Avant Garde Gothic Pro Extra Light
ITC Avant Garde Gothic Pro
DL, Trifold, A6, A5, A4
The site is a showcase for their company and products
WordPress websites are multi device friendly
Animated Gifs are the easiest way to attract attention on line
They take up just a small area but cover a multitude of products
Allectra asked HARE to create several event banners
Including framed posters to adorn their factory entrance
Allectra Limited showcased in major Parliamentary Review
September 2017: Allectra shares best practice alongside Prime Minister Theresa May in The 2016/2017 Parliamentary Review.
Pictured right: Former Deputy Prime Minister Nick Clegg, Nicole Peli, Allectra Managing Director Mario Peli and journalist Julia Hartley-Brewer at the Gala event at Parliament.
Established by former minister The Rt Hon David Curry in 2010, The Parliamentary Review’s September release is now a key fixture in the political calendar.
Allectra features alongside the Prime Minister and a small number of outstanding organisations in a document that looks back on the year in industry and Westminster. The main aim of the Review is to showcase best practice as a learning tool to the public and private sector.